The art of Downtown Rapid City undeniably matches the spirit of the region; it’s beautiful and timeless. The area’s art showcases a warm, welcoming community with a strong love for the natural world that surrounds it.

Camping in the Black Hills and Badlands of South Dakota is a treat. Ever picture yourself surrounded by stunning landscapes? You're in the right place to experience nature's splendor first-hand. With various options, from rugged to glam, there's a perfect campsite for everyone here.

Sitting astride the Belle Fourche River, the Tri-State Museum and Visitor Center tells the fascinating history of the region. Educational exhibits and kiosks tell the stories of early cattle companies, cowboys, sheep/wool industries and the century-long history of the Black Hills Roundup Rodeo.

If you happen to drive through the small town of Wall, South Dakota, you might notice a few signs along the road advertising a legendary place for donuts. That place is the Wall Drug Store, a tourist attraction that has been around since 1931.

Experiencing Main Street Sturgis during the Rally for the first time—music spilling out of virtually every venue, mixing with the melody of a thousand motorcycle engines, while a perpetual tide of people flows up and down the sidewalks—can be overwhelming at first sight.